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OUR
OBJECTIVE:
Quality within your reach
They say, "quality
doesn't come cheap". We say, "quality
comes at an affordable price".
PROFILE:
Kho-Cha®, a Japanese word, means Black
Tea. Today, however, it has become synonymous
with quality teas, by the history of Japanese
insistence on quality.
Kho-Cha® was the brainchild of some Darjeeling
based entrepreneurs, who understood the
need for availability of quality
teas at an affordable price.
Established in 1930 with the support of
some Darjeeling based Tea
Planters, it started operations in specialised
bulk tea-trading, blending, and exports to select
customer range, especially in Japan and other
countries including Holland, Germany and small
pockets of other European countries.
Kho-Cha®'s large exports to Japan led to proximity to Japanese tea connoisseurs
and their specialised requirements at affordable
prices. This brought about the concept of 'quality
teas at an affordable price with intelligent blending'.
Thus, the art of intelligent blending was mastered,
which began to be savored by the whole world.
Meanwhile, along with exports, offtake of quality
teas also increased in the local market. This
came with increased consumer consciousness and
realisation that 'tea could be relished without
a hole in the pocket'. Thus KHO-CHA®
DARJEELING TEA BUREAU was born in order
to streamline production and packaging to cater
to the increasing local demand with a strong back
up from the established KHO-CHA® brand. Operations
today, are more organised, properly co-ordinated
and handled efficiently.
We invite you to savour the taste and goodness
of tea without burning the whole in your pocket, click
here to view our products. |